(Social media usage on the rise – Trinity News, 2020)
Branding in Social Media - A Recap of the Series
In this series we looked at how a brand can make their content instantly recognisable to the customer as belonging to their company without using a logo. To find out, we investigated imagery, text and core values on social media from big companies in:
We also looked at colour psychology and how it enables visual extension to work on social media where the audience are in a more casual space than a shop in:
What I've Learned
To be a strong brand that can post anything and still have its customers reminded of their presence in every post that will appear in their feed, it would have to carry out the actions we discussed in the posts. Here I’ve made a list of what I found most interesting in those actions, that you can take away from the series:
Thank you for reading my series!
Trinity News. 2020. Social Media Usage On The Rise – Trinity News. [online] Available at: <http://trinitynews.ie/2017/04/social-media-usage-on-the-rise/> [Accessed 9 April 2020].
Tran, T., 2020. 21 Of The Best Social Media Apps For Marketers In 2020. [online] Hootsuite Social Media Management. Available at: <https://blog.hootsuite.com/best-social-media-apps-list/> [Accessed 9 April 2020].